"Alexa/Google: How Do I Crate Train a Puppy?"

Best Friends PR Team prteam@bestfriends.org

Best Friends Animal Society Partners with Voicify to Launch Pet Resources

The First Voice Skill/Action to Provide Answers about Pet Behavior, Wellness, and More from Animal Experts

Kanab, UT -- Best Friends Animal Society has partnered with Voicify to launch Pet Resources, a voice skill on the Alexa and Google Assistant voice assistant platforms that provides a free resource for pet owners. The skill gives users answers to questions about pet behavior, wellness, and more from animal experts. It was launched by the national animal welfare organization to help connect with pet owners across the country, help more pets find homes (and stay in them), and spread awareness about pet adoption.

"We are proud to launch this resource for pet owners through voice assistant platforms," said Sue Citro, Chief Experience Officer, Best Friends Animal Society. "Best Friends is on a mission to end the killing of shelter pets in the U.S. by 2025, so it is our hope that by providing in-home expert advice, we can help pet lovers with the questions they may face as they consider adoption or deal with pet ownership challenges."

Anyone who owns a voice assistant can access this new skill. To invoke the skill, users simply say "Alexa/Google, enable Pet Resources." Then ask it a question for answers from animal experts.

Example Questions:

· Alexa, how do I adopt a pet?

· Alexa, how do I crate train a puppy?

· Alexa, how can I get my cat to use the litter box?

"Having Best Friends Animal Society leverage our platform is a cornerstone example of how voice and conversational experience is meant to provide value and meaning to its users," said Jason Fields, Chief Strategy Officer, Voicify. "We are excited to be the backbone of their voice experience and witness how they are using it to impact people's and animals' lives." 

About Best Friends Animal Society 

Best Friends Animal Society is a leading national animal welfare organization dedicated to ending the killing of dogs and cats in America's shelters. In addition to running lifesaving programs in partnership with more than 2,600 animal welfare groups across the country, Best Friends has regional centers in New York City, Los Angeles, Atlanta and Salt Lake City, and operates the nation's largest no-kill sanctuary for companion animals. Founded in 1984, Best Friends is a pioneer in the no-kill movement and has helped reduce the number of animals killed in shelters nationwide from an estimated 17 million per year to about 800,000. That means there are still nearly 2,200 dogs and cats killed every day in shelters, just because they don't have safe places to call home. We are determined to bring the country to no-kill by the year 2025. Working collaboratively with shelters, rescue groups, other organizations and you, we will end the killing and Save Them All. For more information, visit bestfriends.org.

To become a fan of Best Friends on Facebook, go to Facebook.com/bestfriendsanimalsociety. Follow Best Friends on Twitter (@BestFriends) and Instagram (@BestFriendsAnimalSociety).

About Voicify and the Company's Voice Experience Management PlatformTM

Voicify is the market leader in enterprise voice experience management software.  The Company's platform combines voice optimized content management, cross-platform deployment, and voice-specific customer insights.  Voicify was established in 2017 and is headquartered in Boston, MA.

The Voicify Voice Experience ManagerTM enables marketers to connect with their customers by creating highly engaging and personalized voice experiences that are automatically deployed to a broad array of voice platforms such as voice assistants (Amazon Alexa, Google Assistant and Microsoft Cortana), chatbots and other services.  The platform enables non-technical users to deploy feature-rich voice applications quickly and efficiently while offering the flexibility of unlimited customization.

Once brands have built and deployed a voice application on the Voicify Platform, brand authors can administer voice content within the Voicify PlatformTM.  Voicify's platform offers an intuitive interface that allows non-technical personnel to create, modify, and remove content for a voice application.  This allows brands to create and maintain voice experiences that are more dynamic and engaging.

To learn more about Voicify or to schedule a demo of the Company's Voice Experience ManagerTM please visit www.voicify.com.

About Best Friends Animal Society

Best Friends Animal Society is a leading animal welfare organization working to end the killing of dogs and cats in America’s shelters by 2025. Founded in 1984, Best Friends is a pioneer in the no-kill movement and has helped reduce the number of animals killed in shelters from an estimated 17 million per year to around 378,000. Best Friends runs lifesaving programs across the country, as well as the nation’s largest no-kill animal sanctuary. Working collaboratively with a network of more than 4,400 animal welfare and shelter partners, and community members nationwide, Best Friends is working to Save Them All®. For more information, visit bestfriends.org