Alex Bowman with No. 48 Ally Chevrolet Camaro

Bring love home with Alex Bowman and Ally Racing

Ally logo

Best Friends Animal Society has teamed up with Hendrick Motorsports driver of No. 48, Alex Bowman, and the Ally Racing team to encourage fans to help bring love home and Save Them All.

Ahead of running the 2024 Best Friends paint scheme on the No. 48 Ally Chevrolet Camaro at Pocono Raceway on July 14, Alex visited the Best Friends Lifesaving Center in New York City on Friday, July 12. The visit celebrated Best Friends’ new campaign, Bring Love Home, which encourages people to choose the adoption option because pets belong in loving homes, not shelters.

A show car repping the No. 48 Ally Best Friends paint scheme was transported to New York City and was on display on the street in front of the lifesaving center. During the visit, Alex read to and walked dogs, played with cats, and helped with grooming, all while answering adoption-related questions for Best Friends social channels.

In addition to on-site activities with Alex, Ally Racing covered pet adoption fees from July 12-14 for all animals at Best Friends locations in New York City, Los Angeles, Houston, Northwest Arkansas, Salt Lake City, and Best Friends Animal Sanctuary in Kanab, Utah.

Join Ally and Alex in helping Best Friends bring love home. 

Bring Love Home

About Alex Bowman

Alex Bowman kneeling in the grass with his dog when a puppy

Alex, inspired by the love for his personal dogs, Finn, Roscoe (who has since passed), and now Huck, chose to utilize his platform to give back to pets in need, and what an impact it has made.

Since the start of the partnership in 2021, Ally Racing and Alex Bowman have given more than $650,000 to Best Friends and many of our network partners.

For each race, Alex and Ally Racing have donated $4,800 to both Best Friends and a selected Network Partner – and if Alex wins the race, the network partner receives $10,000.

Each year, Alex runs a co-branded paint scheme during his hometown race in Phoenix, Arizona, to bring additional awareness to Best Friends. And for every race, his car includes Best Friends' logo and the network partner that is being supported. 

This year, Alex will once again run the paint scheme for the Pocono race, which is a dog-friendly raceway with a bark park on-site sponsored by Ally.

Alex and Ally have made a commitment to support Best Friends and our mission through additional opportunities, including: donating Alex's helmet, race car hood, and other autographed items to be auctioned; activating through special events at NASCAR races; promoting adoptable animals from network partners through in-person visits; and creating fun and engaging social content to share their support.

No. 48 Ally Chevrolet Camaro with the 2024 Best Friends Animal Society paint scheme