Eric Rayvid
Director of Public Relations
Eric Rayvid is a marketing professional with more than 20 years of public relations agency and client-side experience, including work with clients in the areas of animal welfare and education, travel and lifestyle, and consumer-packaged goods. Before joining Best Friends, Eric managed a team of marketing professionals leading PR efforts for the Kraft portfolio of chewing gum (Trident, Dentyne, Stride and iD) and P&G Pet Care (Iams and Eukanuba).
In his role as director of public relations, Eric is based in New York City and has daily oversight and directs upstream planning for all Best Friends PR and social executions.